Vista launches major new product for independent cinemas – Veezi by Vista

April 2012
New Zealand

Vista is proud to announce the arrival of Veezi by Vista. Veezi is a cinema management application that has been built specifically for the independent cinema market.

Veezi is the result of Vista’s largest single development project and has had a dedicated team of industry and technology experts working on it for over 2 years. Partly funded by New Zealand’s Ministry of Science and Innovation, Veezi represents a multi-million dollar investment in the independent cinema sector.

Veezi is being launched in Australia and New Zealand at the Independent Cinema Association of Australia conference in Sydney (1st – 3rd May) and also the New Zealand Movie Convention in Hamilton (6th – 8th May)

Veezi is designed and built using the very latest in cloud technologies using a software as a service model. This means that all of the management functions are accessible by the cinema owner and/or manager from any PC connected to the Internet. At the Point of Sale, Veezi uses the industry leading Vista POS – also connected via the Internet. These latest technologies mean that Veezi has been designed to be very easy to access and use.

Veezi offers a subscription model and can be trialled and purchased by visiting the web-site. Cinema owners can be up and running using Veezi within less than one hour of simple set-up.

General Manager – Online, Matthew Preen, states “this is an exciting time for everyone at Vista. Veezi has been a huge undertaking for us as a business and it is great to now be in the position to launch. Veezi is a very clear signal that we at Vista believe in the independent cinema market and are committed to delivering world leading solutions to our customers in this space. Our plan is to launch in Australia and New Zealand and then take it into other key markets such as UK and Europe, USA, India and China. Ultimately, we see Veezi as a solution that can run any independent cinema no matter where they may be.”

Veezi takes the complexity out of cinema operations and allows cinema owners to focus on the running of the business. Already installed in a small group of early adopters, this has helped ensure that it delivers in the real world. One of these early adopters is Ruby’s Cinema Wanaka. Patrick McAteer (owner) states: “From a food and beverage and a ticketing perspective, Veezi was the only one we thought could deliver to match the boutique experience we have." He goes on, “With the one monthly fee there really are no surprises with Veezi and it is a product that I believe more cinemas should definitely pick up.”

Matthew Preen continues “working with the likes of Patrick from Ruby’s has given us an invaluable insight into how best to develop the product. In my view the independent cinema market is a unique and important part of the movie industry. We see Veezi as being a great way for these cinemas to continue to develop their business. As far as our timing goes, I believe it couldn’t be better. Many of the independent cinemas still face the challenges of converting to digital. I believe when they take this leap, it will be the ideal time for them to try Veezi.”

About Vista

Vista is New Zealand owned and operated company and is the world leader in cinema management software. The Vista software is installed in over 50 countries including New Zealand, Australia, the United Kingdom, China, Spain, Germany, UAE, Hong Kong, India, United States, Canada, Mexico and Argentina. The Vista software is used by a range of exhibitors from single screen independent cinemas to circuits with more than 200 sites and 1600 screens. Vista is available in English, Spanish, German, Chinese, French and Portuguese.

Vista is a highly flexible product having been developed with the needs of the worldwide exhibition community in mind. Vista’s extensive product line covers Box Office, Concessions, Back Office, Online Ticket Sales, Film Programming, Voucher Management and full Head Office function. The advanced functionality, proven reliability, as well as clean look and feel, have made Vista the leader in the cinema ticketing and concessions software market.

More information on Veezi is available at and Vista at

For further information, please contact:

• Matthew Preen, General Manager - Online,

Vista Entertainment Solutions, Auckland, New Zealand

tel: #64 9 984 4575, email:


Marketing & Communications
Vista Entertainment Solutions,
Auckland, New Zealand
Ph: +64 (9) 984 4570

Alternatively, use our contact page for all other enquiries.

Media Centre

Press Releases

Bullet29th March 2012
Vista has success at New Zealand Trade and Enterprise awards!